Check out what GF Oats have been up to!
Homegrown uncontaminated oats on the menu for Aussies avoiding gluten
Anthea Moodie from ABC rural wrote this great article about our new Aussie Oats and some of the challenges GF Oats have faced sourcing this Australian grown product.
Previously, if you were one of the 15 per cent of Australians with a gluten-free diet, trying oats meant paying for imported products as most grain growers in Australia also shared silos and harvesters with other grains, like wheat.
Founder of Gloriously Free Oats Australia Kylie Martin says COVID restrictions have interrupted supply from the US, giving her the chance to work with a Western Australian farmer to produce oats that have never come into contact with other gluten grains
GF Oats launch Aussie Oats product
One of GF Oats founder Kylie Martins dreams came true when Queensland Country Life ran this article, Kylie grew up in a farming family who read the Queensland Country Life paper regularly, she always dreamed of one day having an article written about her own business. Well here she is proving that with determination and hard work dreams do come true!
Another of Kylie big dreams was to supply oats free of gluten contamination grown by Australian farmers to Australian consumers. Well as you’ll see in this article she has done that now and the future of Aussie Oats is looking very bright indeed.
The Aussie oat company fighting to label its products gluten-free
Kochies Business Builders website recently featured an article detailing Kylies ongoing battle to be able to use the term gluten free oats to refer to the GF oats product. Here is an excerpt from this great article:
For Kylie, this is a constant source of frustration. However, there is light at the end of the tunnel. A multi-year Australian study into food labelling is in the final stages and Kylie is hopeful that before the year is out, she will be able to slap the ‘gluten free’ label on all her products.
“Imagine building a multi-million dollar business and not being able to label your products properly,” she said. “We are turning over two tonnes of oat products, and just launched our Aussie Oats product, and really want to be able to reach more people without having to explain what uncontaminated means.”
Listen to these great Podcasts to hear more from Kylie
Being a local businesswoman and winner of several awards means our Kylie often gets asked to share her experience and expertise. Here are some podcasts that feature Kylie talking about her Journey growing GF Oats into the thriving business it is today. Grab yourself a cuppa and an oaty snack, get comfy and enjoy…….
Bright Red Marketing created this podcast on Lessons in launching a food business, scaling and working with influencers. Listen to this Podcast.
Talkin’ Toowoomba is a community based podcast about all things local to Toowoomba. Listen to Talkin Toowoomba Podcast
Canvas Coworking recorded this inspirational Podcast ‘Ideas into Reality’ to inspire everyone to take action to turn their ideas into reality.
Ideas into Reality Podcast
GF Oats ANZAC Biscuits’ Connection To The Land & Legacy
The special commemorative ANZAC Biscuit packs, a gluten free traditional ANZAC biscuit, is GF Oats’ way of making a positive impact in the community.
“We created these commemorative boxes for a few reasons – to deliver a biscuit that is nutritious, and delicious, to ensure people with intolerances or special dietary requirements don’t miss out on this traditional ANZAC Day treat, and to give back to Legacy,” GF Oats Director Kylie said.
Aussie oats fight for right to wear gluten-free label
A PUSH is on to get oats grown and handled in Australia under special conditions labelled as gluten free. Driving it is GK Gluten Free Foods managing director, Kylie Martin, who says food-labelling laws in Australia and New Zealand are out of whack with those in the rest of the world. This anomaly locks out Australian farmers wishing to supply the niche domestic and potential export markets.
Food and Beverage Award Winners Announced
Due to the COVID-19 pandemic, the Food & Beverage Industry Awards event had to be delivered online, but that didn’t stop a plethora of entries coming in from all corners of Australia – and what an impressive array it was.
One common theme among this years’ entries, unsurprisingly, was the determination and ability to change with the times as the world was enveloped in a pandemic. It showed that not only is the industry chock-full of people with great ideas, but also the resilience to get on with the job when trouble strikes.
Sales doubled in four months
Coronavirus has been an ill wind for many, but it has blown only good for Highfields business GF Oats. GF Oats packages and markets gluten free rolled oats. Its business has expanded exponentially in the past four months or so. Managing director Kylie Martin said the business was digitally ready for the virus shutdown, because of work done to cope with problems with distributors, and marketing in 2019.
Mumpreneur Movement Magazine
Over the past several years I have been focusing on mindset, healing, personal development, and developing my higher faculties to be able to work smarter and more in line with my purpose.
Little did I know, that this was the perfect preparation for one of the most challenging times we would go through in business.
You know the saying make or break, well I could see in mid-March this was going to be a huge crossroads in our business and decide to leave town for a week to map out our strategy.
Business Queensland News
“We negotiated rent relief, applied for a payroll tax refund, got the $500 electricity rebate & used the resources on the BizQld website to help us manage the stress,” Kylie Martin Hollonds, co-owner of GF Oats.
Department of Employment, Small Business and Training
According to owners Garry McGeorge and Kylie Martin Hollonds, COVID-19 highlighted weaknesses in their supply chains and revenue streams. “It was really stressful back in February, but we have built a stronger and more resilient team to help our business move forward. We have changed contractors, engaged a business strategist as well as a marketing team to help us develop a growth strategy and expand our customer networks for the future,” said Kylie.
Now’s the time to #supportsmall
@gfoats supplies Gloriously Free oat products to customers and distributors from all over the world via their online sales platform, but when global borders closed thanks to COVID-19, their US-based supply chain was greatly disrupted. Not only that but, as the national supply of GF Oats ran low, demand for their products increased and orders grew from an average 25 per week up to 150.
AusMumpreneur of the Year 2020 finalist
The AusMumpreneur Conference and AusMumpreneur Awards are all about supporting Australian mums in business. This event provides a unique opportunity for women from all over Australia to come together to promote their business, connect with fellow mums in business and celebrate the success of the best and brightest in the industry.
A nationally recognised awards that have been running for the past 10 years. Proudly presented by AusMumpreneur and The Women’s Business School, the Awards recognise and acknowledging success in business, product development & innovation and customer service at a glamorous awards event.
GF Oats topping grocery shelves
Toowoomba business Gloriously Free Oats Australia has risen to the challenges of 2020 with a number of award nominations, proving gluten-free oats are topping grocery lists.
Gloriously Free Oats, otherwise known as GF Oats, has been importing uncontaminated oats into Australia since 2009, all of which test nil to gluten, as a perfect product for those with special dietary requirements.
Helping Australians “Commemorate at home” this Anzac Day
Due to the recent Covid-19 pandemic, Gloriously Free Oats (GF Oats) devised a plan to package its naturally gluten-free, vegan, oat-based ANZAC biscuits into commemorative packs so people could ‘commemorate at home’. These packs included GF Oats’ Veteran Affairs approved ANZAC biscuits, a sprig of rosemary and an ANZAC trivia competition card.
Food & Beverage Industry Awards 2020 finalist
The finalists for the 2020 Food & Beverage Industry Awards have been announced. There are eight individual categories, plus the Best of the Best award, which encompasses all the winners of the individual categories.
“We had a huge number of high-quality entries in most categories, which made is a difficult decision to pare them down to the finalists,” he said. “It says a lot about the industry, that in such difficult times companies are still innovating and pushing the boundaries in terms of new products and outstanding ideas.”
5 activities to remember the Anzacs without leaving home
For all Australians, ANZAC Day is going to look a little different this year, but this doesn’t mean the men and women who bravely fought for our freedom will be forgotten. In fact, ANZAC Day could touch our hearts a little deeper during this unique time when we are all experiencing what it’s like to live without our usual freedoms; some of which we can carelessly take for granted, like taking the kids to the park, not having everyday access to the supermarket or enjoying a meal at your favourite restaurant.
How Gloriously Free Oats founder Kylie Martin forged an ANZAC partnership to keep her business going in the face of supply chain peril.
While many businesses deal with a collapse in customers coming through their doors, Martin’s business, which specialises in gluten free oat products, has experienced the opposite, as demand for rolled oat products explodes as Aussies stockpile for a winter in lockdown.
Anzac biscuits review! Chewy, crunchy, gluten-free, vegan?
We compare supermarket Anzac biscuits.
Many of us bake Anzac biscuits all year round, not just for Anzac Day. Not only are they delicious, but they’re also easy to make – the traditional recipe generally consists of a simple mixture of flour, oats, golden syrup, desiccated coconut, sugar, butter and bicarbonate of soda.
Best Desserts – GF Oats Anzac Biscuit recipe feature
We were excited to be featured in the Best Desserts – Best Anzac Biscuit recipes article this month along with many other wonderful recipes.
Kylie Martin is the founding director of GK Gluten Free Foods. The journey of food intolerances began for Kylie and her family over 20 years ago when she realised they had Intolerance’s to various foods such as dairy, corn, soy, gluten and wheat to name a few. So, it was into the kitchen, trialling recipes with unfamiliar and incredibly hard to source ingredients. She launched her first range of flour pre-mixes in 2000 into health food and in 2009 imported 750kg of Gluten Free Oats into Australia. Today the company is based in regional Queensland and despite the restrictive labelling laws, Kylie and her team are importing in excess of 100 tonne a year, supplying Australia and New Zealand with GF Oats and oat related products.
Check out our Anzac Biscuit recipe and read the full article here.
Food & Beverage Business Excellence Award Gold winner
After 10 years, she thinks she’s an Overnight Success! Ten years ago, Kylie saw a unique opportunity to start something new in Australia, to be the first to import and produce Gluten Free Oats. As her ‘Why’ is leaving a legacy in the world, this fitted into her overall plan beautifully. What she did not realise however, was that the journey would, in fact, take every bit of resilience, courage, tenacity, creativeness and guts she could muster to make her dream a reality.
Embracing The ANZAC Spirit In The Midst Of A Crisis
Virus and Crisis Magazine Article
The COVID-19 pandemic is undoubtedly one of the biggest challenges to face Australia in modern times. Serendipitously, this crisis falls over ANZAC Day, a time when we typically gather to honour our Armed Forces and reflect on the resilience, strength and hardship endured by past generations. There will unfortunately be no gatherings of remembrance this year, though. It’s always the small things you’d typically take for granted that help get you through a crisis. For me, it’s been the humble ANZAC biscuit – and everything it stands for – creating a silver lining to the coronavirus catastrophe and reminding me that the ANZAC spirit lives on, even if it is from our homes.
“Gloriously free” products take over Australia!
The Toowoomba Chronicle
There is a reason Highfields resident Garry McGeorge is known as Captain Oats during his day job. Every spare moment, he is packing and shipping uncontaminated oats across the country.
He has joined his partner Kylie Hollonds’ business venture GK Gluten Free Foods, the Australian importers of Gloriously Free Uncontaminated Oats.
Evolve Brand Design – GF Oats Feature Blog
We were featured in the August news for Evolve Brand Design. Renee is the owner of this business and is our creative packaging designer. This month she featured the story of the GF Oats brand.